National Trust head says they ‘alienated’ visitors ahead of the Pride badge controversy

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The head of the National Trust has apologised to “traditional visitors” of their Heritage’s sites saying the rainbow badges might have left them alienated. Dame Helen Ghosh who is set to leave the Trust next year told Radio 4’s The World This Weekend was speaking about the Trust members and their ‘traditional values’. “Sometimes some of our perhaps more traditional visitors have felt that they are not being catered for as they once felt that they were,” she explained, adding that to her mind the Trust is going too deeply into politics recently. “Sometimes I see signs that our places, or things going on, that perhaps tread too far in one direction than another.It is sometimes the case that we appeal too much to one audience and not enough to another.” Although being asked to provide any specific example to illustrфte her words she appeared to be unable to do it. “I think what I’m describing is that in order to be open-armed to welcome the widest possible group of visitors to our places, sometimes some of our perhaps more traditional visitors have felt that they are not being catered for as they once felt that they were,” she added.

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