A heartbreaking ad inspired by the story of a gay man who was denied to have a funeral service for his late husband. “Just because a business serves someone doesn’t mean they share all of their customers’ beliefs. But the Supreme Court will soon decide a case that could create a right to discriminate in our nation’s constitution,” the ad states, showing a lesbian widow grieving over her wife but being unable to say goodbye. The campaign, intends to raise awareness over what will happen if Supreme Court passes a motion to allow businesses and organisations to deny LGBT people in services because of the religious beliefs. After Colorado owner of Masterpiece Cakeshop Jack Phillips said that serving LGB people violates his First Amendment right to free speech, a case over whether or not it will be legal for people to turn away queer people on the grounds of their sexuality has made it to America’s highest court. Of course, the likes of the Open To All campaign have recognised that this jurisdiction could leave LGB+ people open to discriminatory homophobic behaviour, as long as the person or business that refuses the service states it is for religious reasons.