Tumblr faced financial losses because of porn ban

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Tumblr traffic has reportedly dropped by more than 150 million since the website issued a ban on pornographic content, which included all “photos, videos, or GIFs that show real-life human genitals or female-presenting nipples” on the site from December 17. A month later, Tumblr’s traffic fell from 521 million monthly page views to 437 million, according to analytics site SimilarWeb. The monthly page views on the platform showed 370 million decrease. If to compare similar rates made before, the amount of views was also decreasing, but gradually, and porn ban led to the sharpest dropping down. Artist and filmmaker Courtney Trouble, who was a major figure in the birth of the queer porn movement in the US, insisted that society loses a lot if there is no media allowing to explore sex-related issues: “The Tumblr ban on adult content will affect queer and trans users by taking away a vital social component to a community that is bound together by their sexual orientation and sexual desire.” Paulita Pappel, a queer-friendly pornographer who runs homemade porn company Lustery, said the minority groups, in part LGBT, will be the most affected.

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