Sprite introduced a new advert about LGBT Argentineans

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A new advertisement for Sprite celebrating Marcha de Orgullo, Bueno Aires Pride, has gone viral in Argentina with the hashtag #NoEstasSolx (You Are Not Alone). Set to the song You’ll Never Walk Alone from the musical Carousel, the 1 minute 35 second ad shows the members of the local LGBT community being supported by their families as they are preparing to go and have fun at the Pride. It features a diverse range of LGBT+ representation, including a motherwho helps her son to do the makeup, a grandmother giving tips to her grandson as he does a drag makeover, a sister who helps her transgender brother with a chest bind, and a family with young children painting a Pride flag. It ends with a father who drives his gay son and his beloved to the Pride.

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